The two operators wished for support in setting up their company and finding a name. In a workshop, we worked together on values and developed names based on two routes. PARFECT GOLF radiates the golf feeling they were thinking of. It combines ambition and goal. With perfect execution to par. And everyone can quickly see what the brand is all about.
Par is the predetermined number of strokes that an experienced golfer should take to complete a hole.
The brand structure takes into account that not only can there be more locations with the name Parfect in the future, but also that there are already three departments: Parfect Training, Parfect Event and Parfect Shop. The optional training club Parfective encourages you to become active and book complete packages.